About AnyTeam
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About
The team behind the New Selling Economy
We know what B2B sales teams need because we've lived with it. Building AnyTeam is what happens when sellers build for sellers.
Our thesis
The art of selling has transformed.
Buyers arrive informed — and trust is the most important thing to win.
Earning it is uniquely human work: presence, listening, the judgment to know when to push and when to wait. But every rep's week is buried in everything around that moment — analytics to dig through, context to remember, long processes that should be simple.
The current sales tech stack was built for the SaaS era — for management and RevOps, not the sellers doing the work. CRM systems, sales forecasting and revenue intelligence tools, sales enablement and coaching tools, even the new crop of AI tools, were all designed to create visibility upward — extracting data from reps at the cost of their most valuable resource: the time it takes to earn a buyer's trust.
AnyTeam is built for it. AnyTeam carries the operational and cognitive load of selling — the research, prep, follow-up, and constant context-switching — holds memory and gets smarter by the day, and gets reps back to selling, the part that's uniquely human.
AnyTeam inverts this entirely.
100+ years of selling. Now putting that knowledge to work for you.
Every founder and advisor here has sat in the AE seat — from being the first rep at a startup to scaling sales orgs of thousands. We're building the tool we always wished we had.
Founders
Ajay Arora
CEO & Co-Founder
4x founder · ex-BluBracket (HashiCorp), Vera (Fortra)
A four-time founder, Ajay has spent two decades building and scaling enterprise software — most recently founding BluBracket (acquired by HashiCorp) and Vera (acquired by Fortra), with earlier product and general-management roles at AppSense, Mashery, Cisco, and Oracle. He started AnyTeam after living the same problem in every company he built and sold for: reps spending most of their week on everything but selling.
Jeff Yoshimura “Yosh”
Chief Growth Officer & Co-Founder
3x IPOs (Salesforce, Zuora, Elastic) · ex-CMO Snyk & Elastic
Jeff has been part of three IPOs — Salesforce, Zuora, and Elastic — and served as CMO at Snyk and Elastic. A founding team member at Zuora, he helped create the ‘Subscription Economy’ category. A sales-first marketing leader his whole career, he built AnyTeam to finally give reps the tools the stack was never designed to give them.
Advisors
“I spent over a decade selling enterprise at Salesforce, and the hardest part was never the pitch — it was everything around it. AnyTeam finally puts the prep, the context, and the follow-up behind the rep, so they can do the one thing only a human can: win the room.”
Joe Williams
30+ years enterprise selling, 12+ years at Salesforce
“Every RevOps leader knows the real cost isn't the tools — it's the knowledge that walks out the door when a rep leaves. AnyTeam makes memory an asset the org owns, not a seat. That's the system I always wanted to build and never could.”
Kevin Kramer
20+ years of selling and RevOps at Oracle, Riverbed, and Workday
Revenue Council
Scott Edmonds
20+ years as a founding AE and sales leader at Marketo, Syncari, and more
Early Marketo AE turned CRO — built and led revenue teams from the first seat to the executive number.
John Jensen
20+ years as sales manager to SVP Sales at Tableau, Gong, and more
Scaled category-defining go-to-market orgs from manager through SVP across two breakout companies.
Doug Erpenbeck
30+ years sales enablement and training at Salesforce, Elastic, and Juniper
Decades building the enablement programs that turn a methodology into how a team actually sells.
Bob Berry
12+ years selling experience as an AE at Looker, Rapid7, and Confluent
Career enterprise AE who has carried the number through three high-growth software companies.
Ben Kwon
CEO, Super.AI · 20+ years as a RevOps leader at SumoLogic, Zuora, SuccessFactors, and Salesforce
A RevOps leader across SumoLogic, Zuora, SuccessFactors, and Salesforce — now founder and CEO of Super.AI.
Our investors
Backed by operators who've been there
Angel investors include operators with sales & GTM experience from
AchieveAlphabetArtisanalClickHouseCresting WaveElasticErevenaK1 InvestmentsMaintainXSalesforceSnykUser TestingVMware
…and more.
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